Cognitive Biases


A cognitive bias is a pattern of deviation in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.  There are eight common types of cognitive biases.  The first, confirmation bias, is a tendency of people to favor information that confirms their beliefs or hypotheses.  For example, if one believes that the world is in a hole to deep to climb out of, any information that confirms this idea will be remembered.  A second bias is negativity bias which is the psychological phenomenon that humans recall unpleasant memories better than positive memories.  For example, remembering 9/11 instead of your friend’s birthday party.  A third type of cognitive bias is anchoring which describes the human tendency to rely too much on the first piece of information when making decisions.  Anchoring causes people to make future judgments based on their previous anchor of information.  For example, at the end of the nineteenth century, London was covered in horse manure and because of anchoring, people could not imagine any possible solutions.  A fourth bias is hindsight bias which is the ‘knew-it-all-along’ effect.  This is the idea that after an event occurs it is seen as being more predictable than before the event occurred.  For example, rooting for the underdog in a race and when that team actually wins claiming you were certain they were going to.  A fifth bias is self-serving bias which when individuals attribute success to internal factors, but attribute failures to external factors.  For example, applauding yourself for getting an A on your English paper while blaming your C in Math on a bad teacher.  A sixth bias is belief bias which is the tendency to accept all conclusions that fit in with one’s system of beliefs, without challenging what one is actually agreeing with.  For example, accepting that some good ice skaters are not professional hockey players while rejecting the claim that some professional hockey players are not good ice skaters.  A seventh cognitive bias is fundamental attribution error which is the tendency to overestimate the effect of personality and underestimate the effect of the situation in explaining social behavior.  For example, when someone trips you, blaming it on his or her rude personality rather than believing it was an accident.  An eighth final bias is framing which refers to a set of concepts and theoretical perspectives on how groups perceive and communicate about reality.  For example, answering a survey question differently based on the wording.  Cognitive biases relate to the future of abundance because without these biases we could accurately assess the probability of future outcomes, but we do not have “the temporal flexibility nor the neurological capacity to analyze the data” (Abundance page 29).  Our decisions that we make regarding issues such as poverty and water scarcity are hampered by these subconscious biases.